Technology and Print Working Together

Once again print proves itself to be an important part of any new product launch/campaign. Don't take my word for it though. Here is what Ed Kneip Jr., president and founder of Orderex, has to say about the uses and benefits. "In the world of the internet today, it seems that so many people consider printed communications to be a thing of the past. We are finding the opposite - print has evolved and is meeting our needs better than ever. Small runs for traditional marketing leave behinds still make a difference for us. With today's technology and quality, we are able to do A/B message testing to see what messages resonate the most, refine that message and get back to the market in a matter of days. We also need to have material printed on new substrates that can be applied to tables, floors, and windows. Here too, small runs, amazing quality, and quick turns help us to create immediate value for our customers. Our next step is to explore how technology and expertise have increased response and return on mailers. Having a partner that can do all of this seamlessly and in any size run we need is amazing."

Orderex is the first solution built to enhance the dining experience. "Finally take back control of your dining experience."